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  Editor: Oliver Simões       No. 9, February 2002
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In this Issue...

Special Prizes:  

Buy any product in the months of February or March and your name will be entered into a drawing for a unisex talking time & temperature watch (pictured below). Winners to be announced in the next newsletter.


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Our Product Line:

Alarm Clocks
Amplified Telephones
Auditorium-Type Systems
Bed Shakers
Books and Videos
Braille Watches
Dry Aid Products
Hearing Aids
Hearing Aid Batteries
Low Vision Watches
Medication Reminders
Miscellaneous Talking Prods.
Personal Listening Systems
Signaling Devices
Talking Calendar/Time Watches
Talking Watches
Telephone Accessories
TTY & TTY Accessories
TV Listening Systems
Vibrating Watches

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Customer Service

Questions? 
Call 866-674-3549

Read Previous Questions


Do you have a friend or a relative that needs a little help with their hearing problem? Anyone you know that is in denial about their hearing loss? Sick and tired of grandma not being able to hear over the phone? Tell them about azhearing.com or recommend this newsletter.

button Click here to send us your comments or suggestions.

Call for Articles

Do you have a personal story you would like to share? Are you a professional audiologist or specialist in diseases of the ear wanting to share your expertise? Please submit your article or story to  the editor. Along with your article we will publish a short bio (3-5 lines long) in which you may include your personal and/or business information. We tend to favor articles that are educational and informative (rather than promotional).

 

Registered Safer Shopping Site

   
Corporate News:
Arizona Hearing Now Available To Yahoo! Shoppers

Now Yahoo! shoppers can have instant access to the Arizona Hearing store by searching for specific products in the Shopping section of Yahoo! 

The store, which initially offered less than 50 items, has gained a new facelift with the complete line of products now available to Yahoo! shoppers. 

We've been working with the Yahoo! marketing team to achieve more visibility within Yahoo.

Update: We no longer have the Yahoo store.

TTY Access

Now Deaf and Hearing Impaired customers within the US can reach us by direct dialing our TTY toll-free number: 1 866 674 3549. International TTY/voice access is available through our regular land-line: +1 520 883 8600.

By the way, in case you're wondering what TTY stands for, here is a piece of trivia for you:

TTY = teletypewriter
TDD = telecommunication device for the deaf

Valentine Promotion at AzHearing.com

Consider giving your Valentine one of our special promotion items: 

Talking Watches - 20% off on selected models
Amplified Telephones - 10 to 20% off of the list price
TTY - Up to 10% discount on some Ultratec units


Did you know that ...

  • One of the most commonly asked questions we receive from our customers is, "What does TTY/TDD stand for?" -- See answer under "TTY Access" (above).

  • Oticon is seeking nominations in several categories for its Focus on People Awards. Deadline for entries is 03/15/02. http://www.hearingexchange.com/awards/awards-010802.htm

  • Hearing Exchange is sponsoring daily online chats on topics of interest to the Deaf and Hard of Hearing communities. Find out more at http://www.hearingexchange.com

  • We are looking for personal stories to publish in our Newsletter. Contributions from Blind/Low Vision readers are especially welcome. Interested? Email the editor

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Winners of the December & January Prize Drawings

Congratulations Kristy Williams (Alpine, TX) and Vickie Resso (Pinole, CA), the lucky winners of our monthly prize drawings. 

Each will receive a bilingual pocket-size talking calculator/alarm clock.

Interested in participating in our prize drawings? Read box on your left for details.

Feature Article & Links:
Stages of Hearing Loss - by Margie Littlell Ulrich, CCC-A

Audiologists confronting hearing loss in people on a daily basis often find it baffling that vision loss can be immediately rectified with a doctor's visit or the purchase of glasses. However, hearing loss is often "lived with" or ignored for years after the first realization of the problem. This fact is especially amazing since vision loss just concerns the individual but hearing loss affects the whole family, often causing a profound interpersonal communication handicap. As one grandchild said to his grandpa, "Gramps, it would be so much more fun to talk to you if I didn't have to repeat everything."

What makes this common attitude destructive is that many hearing losses are easily treated in the early stages. In addition, some hearing losses can signal another physical problem which needs immediate attention.

Dr. Oscar E. Armero, an audiologist at the Miami Veteran's Administration, has identified six stages of grieving which may accompany a hearing loss. He states that a hearing disability or handicap cannot be predicted from a hearing test because many older individuals perceive the problem as a stigma affecting their self-image and often resulting in fears of inadequacy and aging.

Stage one: DENIAL or PARTIAL DENIAL

People in this stage often admit to having a communication problem; however they are convinced that it is not "bad enough" for intervention. They may assume that it is "normal" for an older person not to hear well. Unfortunately, as Dr. Sam Trychin says, physicians or other professionals may give erroneous and harmful information, such as, "It's only a mild hearing loss, don't worry about it unless it becomes severe." Or "nothing can be done for your hearing loss" (meaning no medical or surgical treatment will help but taken to mean by the patient that there are no remedies for the hearing loss).

This stage of denial may persist for years, according to Armero. Married couples in crisis due to a hearing impairment frequently report years of conflict caused by the lack of adequate communication. The spouse or family members fall into the role of "hearing aid" for the person in denial by repeating or interpreting conversations which are not understood, or speaking in a loud voice, or isolating the family member.

Stage two: ANGER 

Anger may follow or accompany the stage of denial. The hearing impaired person may project their frustrations and anger toward family members for "not speaking clearly" or "mumbling", a maladaptive behavior described as a displacement of responsibility. This anger may result in frequent family arguments, resentment, and other relationship destroying emotional conflicts. According to Sam Trychin, people who have hearing loss are often completely unaware of the effects of it on other people.

Stage three: AWARENESS 

Awareness is often the stage which allows the hearing impaired person to confront the problem which is restricting his/her life. This stage is often the hardest to reach. Empathic listening of the hearing professional may help; but often, it is a life event when the hearing loss problem presents itself in such a way that it can no longer be ignored. One man told me that he realized "how bad" his hearing loss was when his boss turned away still speaking and he did not understand the message. Awareness often surprises individuals out of the stages of denial and anger. But how the person with the hearing loss reacts to this new awareness is very important.

Stage four: DEPRESSION 

Depression often accompanies awareness because the individual is unsure of the solutions to the problem. The person may feel a specific sense of loss: loss of youth, or they may see the reflection of their restricted lifestyle and isolation caused by their hearing loss. Often just rephrasing the emotions of the person with the hearing loss and answering their questions by a sympathetic professional will empower this individual to make decisions which will dissipate the depression.

Stage five: BARGAINING 

Bargaining may be a last ditch effort of the person with the hearing loss to avoid the inevitable as long as possible which is counter-productive to a rehabilitation plan. Bargaining can be helpful because it can provide the person time to overcome their emotions and transcend into the stage of acceptance. In this stage, the individual will say, "If YOU would not yell at me, I will...." Or "Ok, I will go get my hearing testing if you will....." etc.

Stage six: ACCEPTANCE

Acceptance signals the hearing professional and the family that the individual has overcome their denial of the hearing impairment and that they are willing to subscribe to the rehabilitation process. Hearing aids should be considered as only a partial solution to a hearing problem. In fact, hearing aids may not be appropriate to all people with hearing loss. Every person needs a comprehensive rehabilitation program which has been customized to that individual's communication needs. When a person with a hearing loss receives a comprehensive plan of action, it does not signify personal weakness. Rather, it demonstrates a willingness to confront a problem and work on the solutions together with the professional and family members.

According to Dr. Armero, even a marginal hearing impairment in an older adult can result in reduced independence, decreased emotional well being, and other social limitations which are not seen in normal hearing individuals. They may show poor or unacceptable telephone habits, a loud speaking voice, embarrassment in public, and a lack of participation in social activities. Sometimes, the simple first step of a hearing evaluation is the step that will change lives.

The Mid-East Tennessee Regional Speech and Hearing Center has prepared a Communication Complication Guide based on the different levels of hearing loss and how it affects communication. It is available FREE by sending a self-addressed stamped envelope to: The Mid-East Tennessee Regional Speech and Hearing Center, PO. Box 258, 391 Main Street, Dayton, Tenn. 37321

Margie Littell Ulrich, CCC-A is a clinical audiologist and a contributing writer at HearingExchange. She practices audiology at the Mid-East Tennessee Regional Speech and Hearing Center in Dayton. She is also the chairperson of the Children's Wellness Council of Tennessee. 

Reprinted with the author's permission.  

       

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